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<h5  style="text-align: center"> Human Practices </h5>
 
  
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This year, Freiburg’s iGEM team intends to spread the awareness of Synthetic biology in the public. It doesn’t only mean to speak to students and academic people about our project, but also include talking to people of professions other than scientific research. We started with a collaboration with the <a target="_blank" href='https://www.unicross.uni-freiburg.de/2016/08/mal-kurz-die-welt-kurieren/' style="text-align: center;font-size:20px;color:#f3ba29">university’s radio program</a>to share our visions and ideas with students through a radio interview.
 
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<h5  style="text-align: center"> Public Relations </h5>
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<a href="#progress"><span style="font-size:50px">P</span>rogress </a><a href="#understanding"> <span style="font-size:50px">U</span>nderstanding </a><a href="#benefit"><span style="font-size:50px">B</span>enefit </a><a href="#lab"><span style="font-size:50px">L</span>ab </a><a href="#innovation"><span style="font-size:50px">I</span>nnovation </a><a href="#communication"><span style="font-size:50px">C</span>ommunication</a>
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“The power to question is the basis of all human progress.”
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    - Indira Gandhi
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We talk about iGEM, synthetic biology and the basics of our project. Our motivation is to get the synthetic biology and the iGEM competition closer to public. We believe that the state of the art of scientific research is a rapid development that also concerns students from other majors. For example, do the history students of your university know anything about promotors, the bacteria used in drug development or even in their dairy products? ;)
 
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Next, we want to find out what the people out there think about our application. While working in the lab is essential for success and progress in your project, you might forget to think about what your product will look like in real life conditions, what actually the use for consumers and patients is! If you develop an assay, will it be practical enough to be used in an efficient way? If you improve a drug, will it be too expensive for the public? Would anyone trust a medical product with bacterial spores? Are there any drawbacks you don’t think of?
 
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<br><br>Find it out – ask people who are not professional scientists and those opinions and suggestions will make our project fit better to public expectations.
 
 
   
 
   
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Thankfully all our questions have been answered by the public and some experts. We were able to assemble the information which wanted to be shared. Now it was our time to reach out and answer the concerns and questions of others regarding our project and the synthetic biology itself.
  
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According to our survey most participants are still skeptical when it comes to synthetic biology. This can be explained by its novelty in today’s field of science. There is still a way to go to spread it in the public awareness. Genetic engineering, GMOs and the production of medication,  bacteria good or bad? Getting confused is easy, but staying confused is a choice. We want to enlighten the public about synthetic biology and our project.
  
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<a href="https://docs.google.com/forms/d/e/1FAIpQLScqvyrVx3G2fRqHMYKSk9t3mkKI1x3RyJyaanuvxXGyO_7LHQ/viewform" target="_blank">
 
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We’ve based the structure of our wiki, presentation and the way we present our project in general on the information we’ve received from these surveys. Therefore, we knew on which basis we could build onto and how we could focus on the unclear parts in a more detailed way to reach a better understanding in the public’s view. We hope we were able to give something back, so everybody benefits equally.
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Since our project has a highly medical relevance, we are also interested in the professional medical input doctors and scientic clinicans give us. Therefore, we conducted interviews with dermatologists and gastroenterologist who helped us to get new input. </font>
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Revision as of 20:57, 18 October 2016

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Public Relations
Progress Understanding Benefit Lab Innovation Communication
“The power to question is the basis of all human progress.” - Indira Gandhi Thankfully all our questions have been answered by the public and some experts. We were able to assemble the information which wanted to be shared. Now it was our time to reach out and answer the concerns and questions of others regarding our project and the synthetic biology itself. According to our survey most participants are still skeptical when it comes to synthetic biology. This can be explained by its novelty in today’s field of science. There is still a way to go to spread it in the public awareness. Genetic engineering, GMOs and the production of medication, bacteria good or bad? Getting confused is easy, but staying confused is a choice. We want to enlighten the public about synthetic biology and our project. We’ve based the structure of our wiki, presentation and the way we present our project in general on the information we’ve received from these surveys. Therefore, we knew on which basis we could build onto and how we could focus on the unclear parts in a more detailed way to reach a better understanding in the public’s view. We hope we were able to give something back, so everybody benefits equally.
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