GDSYZX-United/TEAM/collarboration
Collarboration
Astaxanthin can be used in health food(for example,capsule,oral liquid,medical tea)and the selling prices vary with the astaxanthin contents in the products: the product(with an astaxanthin content of 5%) sells for 374.6 US Dollar in the market,and the product(with an astaxanthin content of 1%~2%) sells for 149.9 US Dollar.
Why the price of astaxanthin of inaccessible?What will be the price if the astaxanthin extracted from rice sold in the market?
The costs of the production are made up of the following six parts:
1.The cost of the raw material
Most astaxanthin sold in the market nowadays are extracted from Haematococcus pluvialis.However,the extraction from Haematococcus pluvialis require a high level of industrial technology and the autotrophic stage of Haematococcus pluvialis last for a long period of time and,resulting in a high cost of the astaxanthin.For example,astaxanthin produced by Snobel require a high cost(probably take up 30% of the total cost).But the astaxanthin extracted from rice require a lower cost of the raw material because rice is easiler to grow and extract,in other words,astaxanthin can extracted from rice without demanding technology.
2.The labour cost
Most of the companies which sell astaxanthin extracted from Haematococcus pluvialis are in European and American areas because the productions of astaxanthin require high level of industrial technology.The labour cost in these areas are high(probably take up 15% of the total cost).If we extract astaxanthin from rice,we can set up factories in developing countries(no demanding technology is required during the production of astaxanthin),which greatly reduce the labour cost.
3.The packing cost
The packing cost probably take up 10% of the total cost.
4.The cost of marketing
This part of cost probably take up 30% of the total cost.
5.Other costs
Other costs mean the costs generate during storage,transport and the cost of loss unexpectedly(for example,the loss due to the humid weather).These costs take up probably 15% of the total cost of the good.But the astaxanthin extracted from rice may have a lower costs because they show a better quality when the products are transported or stored.
6.Tariff
When the product are imported from other countries,tariff should be paid and it will take up probably 15% of the total cost of the product.And little differences are shown between the astaxanthin producted by different methods.
| Products The costs(US Dollar) |
The cost of the raw material | The labour cost | The packing cost | The cost of marketing | Other costs | The tariff | The total cost | The price |
|---|---|---|---|---|---|---|---|---|
| Astaxanthin sold in the market | 6.89 | 3.45 | 2.32 | 6.89 | 2.32 | 4.38 | 26.25 | 31.51 |
| Astaxanthin extracted from rice | 3.00 | 0.90 | 2.32 | 6.89 | 1.50 | 4.38 | 18.99 | Maybe 25.00 |
Though the comparison of the costs for astaxanthin productions,we can found that rice can be a great kind of material to produce astaxanthin because it can lower the price of astaxanthin greatly and make astaxanthin more accessible to the public.
